BELIZE / The Natural Niche

Belize is a unique country in several essential aspects: the abundance and diversity of its ecosystems, the variety and antiquity of its culture and the ties that it has with Latin America, the Caribbean and the United Kingdom. It also offers tourist services that stand out in the world for their sophistication and exclusivity.

Challenge

Openining a firm and credible path to attract investment, tourism and talent to a nation that is unspoiled in its nature and embryonic in its business environment.

Solution

Positioning Belize as a country that offers sophisticated products, services and destinations.

Cultural Code: Refuge

Belize has the largest coral reef in the hemisphere. For its own inhabitants, Belize is a sheltered nation, only accesible to a few. The idea of offering exclusive products and services is leveraged in a notion that is sown in the country’s cultural DNA.

Under our signature

Brand Strategy

Brand Statement

Logo

Graphic Usage Manual

Image of the Investment Promotion Agency

Image of Food Industry

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Belize -5

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Belize – 3

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Belize – 4

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Belize – 1

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